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Will RIM and Porsche Design Unveil A New BlackBerry Next Week? (Update: Confirmed)

October 25, 2011 Leave a comment

Stuff Middle East reports that RIM and Porsche Design are associating up for an event on Thursday (Oct. 27) that assures to expose an “exclusive collaboration” between the two companies. Photos of a funky-looking BlackBerry supposedly called the “Knight 9980” first surfaced back in September courtesy of a Chinese forum called MaxPDA. It does not resemble any other BlackBerry launched before: the Knight has a more angular steel frame than the typical BlackBerry. Disturbingly, it seems to have a much flatter keyboard.

The reason for the radical change made in its design was because of the Porsche Design team was supposedly in charge. They may be like a strange choice, but Porsche Design has transcended the automotive trappings of its parent company to design everything from feature phones to hard drives to bobsleds, so a special edition smartphone doesn’t come entirely out of the blue.

The unveiling of this device sounds strange because the company has just recently recovered from a multi-continent outage and is striving hard to regain the trust of people. In case, if people decides not to rely on their BlackBerrys, then nothing will drive them to buy another one.

Of Course, fans of limited – edition gadgetry will probably grasp them up.

A RIM representative has confirmed that the invite-only event will be taking place in Dubai next Thursday.

Source: techcrunch

Survey says: RIM’s core users are abandoning ship

October 21, 2011 Leave a comment

  The end of research in Motion’s BlackBerry platform seems to be near. A survey says that 30 percent of current companies with 10,000 or more employees those who use BlackBerry devices are to leave for another choice. This trend will erode RIM’s market share and momentum in an area where it was leading for years.

The information is from Enterprise Management Associates by way of InfoWorld. RIM stays not answering the challenge from other competing mobile platforms like Apple iOS and Google Android. It tried to solve the problem by buying QNX which was in vain. RIM will not make its platform on phones until 2012. Though it seems to be a short period, the company is to face risk and trouble in business.

Though the company is noticing BlackBerry user base grow in terms of real numbers, its market share is declining for above stated reasons. Even the lure growing for smartphones cant give its hands in this. The attraction is instead filling the enterprise with Android devices and iPhones because of the growing trend of BYOD, or bring your own device to work. Last month, a Forrester report noted this, emphasizing half of surveyed IT shops are already supporting personal devices in some manner.

The competing services like the new iMessage for Apple’s iOS devices that resemble the BBM service but add text messaging capabilities, adds more pressure to it. Making matters worse recently was a multi-continent outage that disrupted BlackBerry mail for several days; the company is offering $100 in free apps, but if fewer people want RIM handhelds, how does that help?

Source: gigaom