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Amazon’s Kindle Owners Lending Library Tops 100,000 Titles

Last month, Amazon justified readers with more reasons to pay $79 a year for an Amazon Prime Subscription. The company announced that its Kindle Lending Library has topped more than 100,000 titles.

The Kindle Lending Library is available on a Kindle device for Amazon Prime subscribers. It allows the users to borrow up to one book for free per month from its catalog without any due date. Amazon informed that the choices has grown more than 20 times since it was launched in November 2011 with around 5,000 titles. The organization also bragged that over a third of the top 20 Kindle Best Sellers and more than 100 New York Times best-sellers are available in the library, such as Nobody by Creston Mapes, The Walk by Lee Goldberg, and Abducted by Theresa Ragan.

At launch, the Kindle Lending Library only involved selections from larger publishing houses, but in December, it extended the program to self-published books from Kindle Direct Publishing. Amazon said users have borrowed more than a million of these titles from independent authors.

Amazon allows self-published authors to submit anything from a single book to an entire series. Those that have participated in the Kindle Owners’ Lending Library have earned a total of $1.8 million from the KDP royalty fund, Amazon said.

For more on Amazon’s Kindle devices, see PCMag’s full reviews of the Amazon Kindle Fire (slideshow below), Amazon Kindle Touch 3G, and the original Amazon Kindle, now available for $79.

Source: pcmag

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Amazon Steals 14% Tablet Market Share In Q4, Apple Share Drops To 57%

February 26, 2012 Leave a comment

It was clear since the Fire first debuted that it would launch some competitive product for Apple’s iPad, which has been dominated the market since it arrived. But today iSuppli has provided up a small insight into just how fierce the competition really is.

The research firm, Apple’s market share in the tablet arena went down form 64 percent in Q3 to 57 percent in Q4, with Amazon nabbing a 14 percent share.

Though the price tag $200 on the Kindle Fire seems to be an enough temptation for tablet buyers, according to IHS research Apple customers were more diverted away from the iPad by the iPhone 4S that they were the Fire.

It would seem as though that $200 price tag on the Kindle Fire was temptation enough for tablet buyers, but according to IHS research Apple customers were more swayed away from the iPad by the iPhone 4S than they were the Fire.

Including Christmas sales, Apple shipped at least 15.4 million iPads while Amazon had shipped 3.9 million Fires. It’s important to note that shipments are a very different number than sales, but with both of these products selling well we wouldn’t consider these numbers misleading by any means.

iSuppli projects that the iPad 3, which will most certainly be the superior device, will help Apple recapture any market share it lost over the past few months, but with such a gap between price points, anything can happen.

Meanwhile, Samsung’s Galaxy Tabs and Barnes & Noble’s Nook Tablet took the third and fourth spots, with 8 percent and 7 percent shares respectively.

Source: techcrunch

Amazon Increasing Kindle Fire Supply to Meet Demand

November 15, 2011 Leave a comment

Amazon has cranked up its Kindle Fire orders to more than 5 million units to meet the holiday season demand.

Anonymous sources from upstream component suppliers report that Amazon has raised up its Kindle Fire orders above 5 million units to be sold before the end of 2011. Amazon has already faced such raise-ups once during the middle of Q3 2011, cranking up the number of units from the original 3.5 million to 4 million units.

The sources states that Amazon has increased its volume to more than 5 million because it believes demand for the Kindle Fire will become even stronger by the time Black Friday passes and consumers are in Holiday shopping mode in December. The benefit from the short-term orders is shared with Amazon’s upstream partners including Wintek, Chunghwa Picture Tubes (CPT), LG Display, Ilitek, Quanta Computer, Aces Connectors and Wah Hong Industrial.

On Wednesday, Amazon cited that the Kindle Fire tablet will support “thousands” of apps right out of the box. The tablet will sport a customized version of Google’s Android 2.3 “Gingerbread” OS, denoting that the most of the apps hosted by Amazon’s own Appstore for Android will be compatible with the device. Owners will also be credited with a free app each day. Thanks to Amazon’s current Free-App-Of-The-Day promotion.

Kindle Fire features a 7-inch IPS display with a 1024 x 600 resolution and 169 pixels per inch. It do provides a dual-core Texas Instruments OMAP4 SoC clocked at 1 GHz, 512 MB of RAM, 8 GB of internal storage, but there is no SD card slot, 8 hours of continuous reading with Wi-Fi turned off, and more.

Source: tomsguide

Amazon’s Kindle fire is hot according to social media

October 21, 2011 Leave a comment

Since the unveiling of Amazon’s new tablet, named the Kindle Fire, 11k+ comments has been posted in sources tracked by SocialNuggets, a leading social media analytic firm.Would the new tablet be a worthy competitor or even dethrone the iPad? Considering these conceptions gives us the indication of market views and how people may react when it got release in mid-November.

While still it is not available for six more weeks, people have brought out their views to buy or buy not. The number intending to purchase it has outnumbered the rejecting, it is the ratio of buy and buy not is 2:1.

The price of kindle fire has made people enthusiastic and eager to purchase it. It is priced at less than half the prevailing prices of iPad and other best tablets in the market. Almost 10% of the comments contained a favorable mention of Fire’s pricing – previous research from immr has shown that tablet prices must drop below $300 to open up the tablet market beyond early adopters,  so Amazon has clearly hit the mark with respect to pricing. Amazon has also introduced a new browser named silk that is integral to the overall user experience.

Small percentage of individuals has commented on the “missing features in kindle fire”. 1% of them commented that kindle fire does not offer 3G and fewer commented on the fact that the initial model due out in November lacks a camera. Considering the evidences from other source supports, Amazon is taking a calculated risk by leaving these features out. Based on immr research with prospective buyers, 1 out of 3 choose 3G, while the other choose lower priced models with  Wi-fi only. consumers are content having cameras on their smart phones and are not overly concerned that tablets and the Kindle Fire in particular lacks a camera.

However the results brings us into the interpretation that Amazon has hit a sweet spot with the Kindle Fire. Pricing has gained more score which makes us the ‘missing features’ to leave.

Source: gigaom